The Beauty Room
WEBSITE
PHOTO
COPYWRITING
We conducted user research to better understand the needs and expectations of the salon’s target audience.
We found that customers were looking for an easy-to-use website that accurately portrayed the salon’s services and provided a clear pricing structure.
With these insights in mind
We design team began creating wireframes and prototypes. We used a clean and modern color palette that was consistent with the salon’s branding. The website was designed to be mobile-responsive, ensuring that customers could easily access the site on their phones or tablets.
To improve the user experience, we implemented a clear and concise information architecture. We created a prominent navigation bar that made it easy for customers to find the salon’s services and pricing information. We also added high-quality images of the salon’s work to give customers a better idea of the services they could expect.
After launching the new website, the salon saw a significant increase in online bookings.
